Why That Internet Airfare’s Price Sometimes Jumps Up When You Return To Book It

by Steve Dasseos on February 5, 2008

I use the internet all the time. In fact, if you ever get an email from me that’s timestamped in the middle of the night, there’s nothing wrong with your email’s settings. 😉

A few years ago I read that many large retailers use pricing software (“yield management” programs) that time sales, set prices and even raise prices when it’s least likely to be noticed. So, it comes as no surprise to me that an airline might track a flight I’m pricing with the intention of raising the price when I return to buy it (even in just a few minutes).

Miami Herald Travel Editor Jane Wooldridge exposes this and gives good ideas to help you. Here’s her article: Booking a flight online? Change your browser!

I hope this makes sense. If you want the right travel insurance advice, call us at 1-888-407-3854 and we'll help you figure it all out.

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